Since opening inthe niche business has opened 11 more locations, grew to employees, and purchased a warehouse. When I was unhappy because I wasn't fully trained and stuck selling always calling for someone to cash out my customers, I was deemed negative. Brampton's popular adult store celebrates 30 years in business News by Jordan Maxwell Mississauga News Thirty years in the game and Brampton's largest sex shop, Aren't We Naughty, has been riding the path to steady growth, one toy at a time.
That victory propelled their brand as the national media gave their story some attention, she said. In earlyAren't We Naughty fully renovated and doubled the size of its Pickering location with a full state-of-the-art lighting system and one of the largest selections of best-selling adult products in the GTA. Today, the store has 11 locations across Ontario including their head office in Brampton, shops in Oakville, Pickering, Ottawa, and Windsor.
With a large selection of sex toys, novelties, lingerie and outstanding service, our customers in Toronto, the GTA, and all across Canada have quickly recognized Aren't We Naughty as a leader in the adult novelty shop landscape. Battling public perception was one thing, but battling the law was another.
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The story was everywhere and we got good advertising out of it," said Makar. Story continues below Back then, people were more conservative about their naught tendencies and the shop was seen as a place where only men dared to enter, she said. That's not the case anymore.
I was told within three months I would wd reviews and they would test me on the products, that never happened. I've worked at many retailers and this is the first time that suggestions were treated in a negative manner.
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I was let go before completing my 3 months without ee on any of those concerns. Store sales have jumped approximately five per cent since last year.
In the past, adult stores were regulated as entertainment hubs and barred from setting up shop in certain areas under municipal bylaws. It helped to open the door to tell people that it's a retail store, mainstream, and for everyone.
It showed that making your life spicy in the bedroom is a normal thing," said Makar. If you made a rbampton you were seen as criticizing and "over-ruling" management.
They did an interview with us and it was big for us. Back then it was a store that people thought women couldn't go nayghty and it was for men only.
Fast-forward to today and the opposite is true, according to Bramphon who said that a large majority of her customer base is now made up of women. They need to rework management and figure out how to run their stores. The city's bylaw blocked the opening of their Queensway store due to the business classification.
The one manager who I loved because she arenf properly training me quit and half the staff followed her and I can see why. It was in the early 80s when Bannister decided to open the sex shop in Brampton, believing that he'd see success because it was an untapped market.
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For one company I worked there for 8 years and they never saw suggestions areent negative, it was a way to improve! After she left the store fell apart and I got no training. As a testament to our selection and customer service, we are consistently awarded "Best Adult Store" by the readers of the Toronto Sun 7 years in a row, and also by the listeners of News. They weren't that many shops like this back then but now there are a lot of stores around," she said.
The sex shop fought to have their store classified as a retail and education business and won the case against Toronto in February this year.
What was once a taboo business venture has turned out to be a huge success for Aida Makar and her husband, Steve Bannister as more and more people become socially liberal and sexually aware, she said. When new employees weren't cleaning and I pointed it out I was told I was bad mouthing them. They are constantly under-staffed and I can see why.